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Breast Cancer Awareness Month is about more than the color pink

October 01 2014

JUNEAU – October is Breast Cancer Awareness Month, an international health campaign that takes place every October. The awareness campaign is represented by the color pink which means throughout the month of October you will see pink almost everywhere from pink ribbons, to pink uniforms of professional sports teams to communities and businesses lighting up the night with pink lights.

But breast cancer awareness is about much more than the color pink; it is a way to increase awareness of the disease, educate women on early detection methods such as mammograms, and offer information and support to those affected by breast cancer.

All women are at risk for breast cancer – it is the most commonly diagnosed cancer and the second leading cause of cancer death (after lung cancer) among Alaskan women. Early detection of breast cancer through regular screening increases the chances of long-term survival, and the SouthEast Alaska Regional Health Consortium (SEARHC) is encouraging women who are due for their mammogram to contact their local clinic and make an appointment with their provider.

It is also important to note that the SEARHC WISEWOMAN Women’s Health Program provides free clinical breast exams, mammograms, Pap tests and cardiovascular screenings for all women ages 40 and older who meet certain guidelines.

For more information contact your local clinic, call the SEARHC WISEWOMAN Women’s Health Program at 966-8782 (or 1-888-388-8782, toll-free in Alaska), or e-mail askwh@searhc.org.

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